Coaching as the Integrator
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Webinar Part 4 of 4: From System to Culture
This is where coaching comes in. Coaching doesn’t just improve leaders individually; it integrates people with the systems around them. A facilitating approach helps leaders and teams shift from compliance to ownership. Instead of asking, “What’s the procedures is telling me to do?”, they begin to ask, “How do I embody this system in a way that serves our purpose?”
For example, in a procurement system, coaching helps leaders see beyond ticking boxes—it creates conversations around fairness, transparency, and alignment with company values.
In HR, it shifts performance reviews from a focus on fear and control toward one of growth and development. Coaching turns systems into lived practices, embedding them into the culture.
The Coaching at the Integrator Approach
- Creates a platform for systems to evolve with company vision and industry changes
- Provides a safe, trusted space for honest expression and wisdom sharing
- Enables team members to suggest more efficient and sustainable improvements
- Shifts teams from compliance to ownership mindset
- Transforms competition into collaboration
- Embeds systems into culture as lived practices, not just procedures
Practical Applications
Instead of asking "What is the process telling us to do?" teams start asking "How do we embody this system in a way that serves our purpose?"
In Procurement Systems:
We support leaders in seeing beyond following procedures by creating conversations around fairness, transparency, and alignment with company values.
In Human Resources:
We shift performance reviews from a focus on fear and control toward one of growth and development.
The Integration Impact
Beyond elevating leaders individually, we integrate people with the systems around them. This integration turns systems into lived practices, embedding them into the culture.
With integration, the benefits are tremendous. Systems become a natural expression of how people want to work together, creating sustainable success and genuine ownership.
About the Author
Nadim Bitar
Mindset, Leadership Coach, and Consultant.
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